I design deeply researched healthcare products.
Through leading product strategy and design across public and private healthcare organisations, I have a keen understanding of what it takes to build successful healthcare solutions that get adopted at scale. For me, design touches everything from running in-depth inquiries into users’ needs and context, relentlessly iterating on solutions that work, partnering with stakeholders to shape strategic direction, and collaborating with engineering teams to ship at speed.
I care about creating solutions that advance equitable health outcomes for everyone.
Work Experience
Co-founder, Hard Problems (2025-Present)
A not-for-profit helping more technologists work on complex challenges like public health and climate change.
Associate Partner, Prophecy (2022-2025)
Early team member helping set up the studio and its design practice, with a focus on early-stage product discovery and 0-to-1 innovation.
Senior Product Designer, Obvious (2019-2022)
Oversaw client management and project delivery through a team of five designers, researchers, and engineers. Contributed to improving internal processes and systems.
Miscellaneous Roles (2014-2017)
Prior to moving into tech, worked as Project Coordinator, Merchandise Designer, and Design Coordinator at not-for-profits and smaller design studios.
2019 - Present: Projects
Hypertension & Diabetes, Resolve To Save Lives
Led product design & research for a large-scale hypertension & diabetes management solution used by nurses in public hospitals (the Simple app) and health officers (the Simple dashboard) across India, Bangladesh, Sri Lanka, and Ethiopia. Managed stakeholder relationships with IHCI, WHO, ICMR, and NHF, serving as the technical and implementation partner.
Oral Cancer Screening, Indian Institute of Science
Conducted field research to assess whether an AI screening tool could fit into the workflows of busy healthcare workers. The insights shaped the product roadmap, feature improvements, and user focus, bridging understanding between the tech team and the realities of public healthcare.
Diagnostics, Loop Health
Led the design and launch of a diagnostics service which became Loop’s fastest-growing unit in under 6 months, tripling revenue, and impacting 100K lives. Worked closely with the engineering, business, and marketing team to rapidly iterate & execute go-to-market strategies.
Primary & Preventive Care, Loop Health
Discovered and designed Loop’s first consumer healthcare product in a competitive market. Through rapid experimentation clarified business strategy (differentiation, customer acquisition and retention, revenue), shaped service & product design details, and led to a highly desirable solution. Delivered as part of a team at Prophecy.
Talks & Awards
Figma Conference (Config 2022)
Spoke at Figma’s conference about how Simple was designed to help 2 million people with chronic disease to get better care.
IxDA Awards, Best in Show (2020)
Won Best in Show award at the IxDA Awards for the Simple app. .
UX India (2019)
Talk on how to enable marginalised communities to speculate and aspire for better futures.
India HCI (2018)
Best presentation award (UX Cafe) for designing for healthcare in Channapatna.
Publications & Teaching
Journal Article, Sage Journals
Discovery, development, and deployment of user-centered point-of-care digital information system to treat and track hypertension and diabetes patients under IHCI
Conference Paper, Springer
Enabling rural women in India to speculate futures through games and theatre: A participatory approach. PDF link.
Mentor at Ownpath
Taught design to multiple cohorts of ownpath’s 4-month product design fellowship.
Designing AI Experiences, DesignUp Workshop
Conducted AI workshop at India's largest design conference, DesignUp